Effective date: March 15, 2026
Nudg ("we", "our", or "us") operates the Nudg mobile application (the "App"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use the App. Please read this policy carefully. By using the App, you consent to the practices described in this policy.
"Collect" means transmitting data off your device in a way that allows us or our service providers to access it for longer than what is necessary to service a real-time request. We collect the following categories of data:
Information you provide:
Information collected automatically:
Information we do NOT collect:
We use the data we collect for the following purposes:
We do not use your data for:
When you check in, your messages are sent to OpenAI (via their API) to generate personalized coaching responses. Specifically:
All AI-generated responses are produced by artificial intelligence and should be understood as general motivational content, not professional advice. We clearly disclose throughout the App that responses are AI-generated.
The App integrates third-party software development kits (SDKs) and services to provide core functionality. We are responsible for disclosing the data collection practices of these third-party partners as they operate within our App. These providers fall into the following categories:
We carefully vet our service providers and only share the minimum data necessary for them to perform their function. None of our third-party partners use data collected from the App to track users or display targeted advertising. You may contact us for more information about the specific providers we use.
We do not sell, rent, or trade your personal information. However, we may share your data with trusted third-party service providers as necessary to operate, maintain, and improve the App. We may also share information when required by law, to protect our rights, or in connection with a merger, acquisition, or sale of assets.
We retain your data for as long as your account is active. When you delete your account through the App's Settings, all associated data — including your profile, goals, check-ins, conversations, and any generated insights — is permanently deleted from our servers within 30 days.
We implement industry-standard security measures to protect your information, including encryption in transit (TLS) and at rest. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.
Depending on your location, you may have the following rights regarding your personal data:
To exercise any of these rights, contact us at the address below. We will respond within 30 days.
If you are a New Jersey resident, you may have additional rights under the New Jersey Data Privacy Act (N.J.S.A. 56:8-166 et seq., effective January 15, 2025):
Sensitive data: The NJDPA classifies data revealing mental or physical health conditions as "sensitive data" requiring opt-in consent. Mood selections and emotional state data you provide during check-ins may qualify as sensitive data under the NJDPA. By voluntarily submitting mood data through the App, you provide your affirmative consent to our processing of that data for the purpose of delivering personalized coaching responses. You may withdraw this consent at any time by discontinuing use of the mood tracking feature or deleting your account.
Universal opt-out signals: We honor browser-based universal opt-out preference signals (such as the Global Privacy Control) as a valid opt-out request, as required by the NJDPA.
To exercise any of these rights, contact us at [email protected]. We will respond within fifteen (15) days, as required by New Jersey law.
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):
If you access the App from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers and third-party service providers are located. By using the App, you consent to such transfer and processing.
The App is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal data, please contact us and we will promptly delete it. If we discover that we have collected personal information from a child under 13, we will delete it immediately.
We do not track you. As defined by Apple, "tracking" means linking data collected from the App about you or your device with data collected from other companies' apps, websites, or offline properties for targeted advertising or advertising measurement purposes, or sharing such data with data brokers. We do not engage in any of these practices.
We do not collect or use Apple's advertising identifier (IDFA). We do not share your data with advertising networks, data brokers, or any third party for the purpose of tracking.
Some data we collect is linked to your identity (via your account), while other data is not:
Some web browsers transmit "Do Not Track" (DNT) signals. The App does not currently respond to DNT signals, as there is no industry-accepted standard for how to interpret and respond to these signals.
In the event of a data breach that compromises your personal information, we will notify affected users within 72 hours of becoming aware of the breach, or as otherwise required by applicable law. Notification will be provided via the email address associated with your account (if available) or through a prominent notice in the App. We will also notify the appropriate regulatory authorities as required by law.
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy in the App or on our website with a revised effective date. Your continued use of the App after any changes constitutes acceptance of the updated policy.
If you have questions about this Privacy Policy, your data, or wish to exercise your privacy rights, please contact us at [email protected].