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Beta Testing Now Open

Your AI coach
for goals that stick

Set meaningful goals, check in daily with your personal AI coach, and build streaks that turn motivation into lasting habits.

Free during beta iOS via TestFlight
Nudg app home screen showing daily check-in and streak tracking
iOS app via TestFlight
100% free during beta
AI-powered daily coaching

Everything you need to stay on track

Nudg combines AI coaching, goal tracking, and streak gamification into one simple daily habit.

Daily AI Check-Ins

Start each day with a one-minute conversation with your AI coach. Rate your mood, reflect on your progress, and get personalized guidance that actually helps.

  • Personalized responses based on your goals
  • 5-point mood tracking with patterns over time
  • Takes less than 60 seconds a day
Nudg AI coaching check-in screen

Goals That Actually Move Forward

Set goals across fitness, career, learning, and more. Track progress with milestones, not just checkboxes. Nudg helps you break big ambitions into daily wins.

  • 7 goal categories with 10 quick-start templates
  • Progress tracking from 0 to 100%
  • Milestones and deadline support
Nudg goals tracking screen

Insights That Show Your Growth

See your streaks, mood trends, and goal progress at a glance. Weekly and monthly AI reports help you understand your patterns and keep improving.

  • Streak stats with milestone celebrations
  • Mood trend analysis over time
  • AI-generated weekly coaching reports
Nudg insights and analytics screen

Choose your coaching style

Not everyone responds to the same approach. Pick the coaching personality that works for you.

Gentle & Supportive

Warm encouragement with patience and empathy.

"You showed up today, and that's what counts. Let's build on this."

Direct & Clear

Straightforward advice without the fluff.

"You missed yesterday. Here's how to get back on track today."

Tough Love

An honest push with no excuses accepted.

"Excuses won't get you there. You know what you need to do."


Three steps. One minute a day.

Building habits doesn't need to be complicated. Nudg makes it simple.

1

Set a Goal

Pick something meaningful — fitness, reading, learning a skill, saving money. Use a template or create your own.

2

Check In Daily

Spend one minute with your AI coach. Rate your mood, share how it's going, and get coaching that adapts to you.

3

Build Your Streak

Watch your consistency grow. Hit milestones at 7, 30, 90, and 365 days. Streak freezes protect your progress.


Personal coaching, without the price tag

92% of people who set goals fail to achieve them. The difference between success and failure is accountability and personalization.

AI That Adapts to You

Your coach remembers your goals, your mood patterns, and your preferred style. Every response is contextual, not generic.

Built for Real People

Life coaches charge $100-300/month. Nudg gives you daily personalized coaching for free during beta — and stays affordable after.

Privacy First

Your data is yours. No ads, no tracking, no selling your information. AI conversations aren't used to train models.


Free while we're in beta

Get full access now. When we launch publicly, there will be a generous free tier and an affordable Pro upgrade.

Beta Access

Everything unlocked. No credit card needed.

Included Now

  • Unlimited daily check-ins
  • Unlimited goals
  • Advanced AI coaching
  • Streak tracking & freezes

Coming with Pro

  • Weekly & monthly reports
  • Mood analytics & insights
  • Dark mode
  • Starting at $4.17/month

Beta testers will receive special pricing when Pro launches.


Common questions

What is Nudg?
Nudg is a personal AI coach that helps you set goals, check in daily, and build streaks. It's designed to keep you accountable with personalized coaching that adapts to your style.
Is Nudg free?
Yes! During the beta, everything is free with no credit card required. When we launch publicly, there will be a free tier with core features and an optional Pro upgrade for power users.
How is this different from other habit trackers?
Most habit apps are passive checklists. Nudg is coaching-first — you have a daily conversation with an AI that knows your goals, your mood, and your preferred coaching style. It's the difference between a to-do list and a personal coach.
What platforms is Nudg available on?
Nudg is currently available on iOS via TestFlight. Android is planned for later this year. Sign up for the beta and we'll send you an invite.
Is my data private?
Absolutely. We don't sell your data, show ads, or use your conversations for AI training. Your coaching data is stored securely and you can export or delete it at any time. Read our Privacy Policy for full details.
Is Nudg a replacement for therapy?
No. Nudg is a motivational tool, not a substitute for professional therapy, counseling, or mental health treatment. If you're in crisis, please call 988 (Suicide & Crisis Lifeline) or go to your nearest emergency room.

Start building better habits

Join the beta and get your AI coach today. Free, no credit card.

iOS only. We'll send you a TestFlight invite.